Bratchikova, N. S. LANGUAGE USED IN SPORTS NEWS (BASED ON THE FINNISH LANGUAGE). Proceedings of Petrozavodsk State University. 2024;46(6):36–42. DOI: 10.15393/uchz.art.2024.1073


Languages of peoples of foreign countries

LANGUAGE USED IN SPORTS NEWS (BASED ON THE FINNISH LANGUAGE)

Bratchikova
N. S. 		Lomonosov Moscow State University, Moscow State Linguistic University
Keywords:
sports discourse
speech effects
term combinations
metaphor
phraseological unit
Finnish language		 Summary: The purpose of the study is to determine whether the sports texts of the Finnish YULE news channel are a tool of non-forceful influence on socio-political life in modern Finland. The article examines the state of sports news in the Finnish language, conducts a linguistic analysis of the relevant texts, analyzes the features of sports discourse and techniques of speech influence on the audience. The object of this study is sports messages presented on the Finnish Internet site YLE (YLE), the subject of the study is the linguistic and syntactic means used to describe tournaments and meetings in certain sports in order to emotionally influence the readership. The study used the descriptive method, the semantic field method and contextual analysis. They made it possible to identify the features of the object under study, fix common and distinctive features in interrelated components, and characterize the factors that caused their appearance. Research hypothesis: sports-themed texts implement the function of speech influence on the audience. Speech manipulation is realized through the use of figurative expressions, phraseological units that allow even a sporting failure to be presented as a promotion to victory. The hidden linguistic impact is based on the introduction of new meanings and connotations into the lexeme, which change the associative range of the word. Such methods of presenting information are used to strengthen the prestige of the nation. They create a powerful emotional background, enhance the experience of "their own", actualize the image of "their own", "ours", forming an obvious identification with the national community. Sports news is characterized by elements of intrigue and drama, but which, as a rule, develop in a positive direction. Sport acts as an instrument of political influence on society at the domestic and international levels.



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